I’m a passionate, broad-visioned idealist with 19 years’ experience crafting fresh content, editorial, communications, and brand-based storytelling across all media. As a writer, I coach nonprofits and mission-driven businesses to help them develop first-rate materials that ignite passion, boost membership, raise money, and get missions back on track.
Creative, communicative, and collaborative, I’m a team builder and a team player. A pragmatic futurist. An articulate apostle for the right cause. Nothing excites me more than facilitating positive transformation — in people, teams, systems, or organizations.
Here's my résumé. Here's my LinkedIn profile. I'm on Twitter, too.
Read my detailed biography here.
I'm part of team that writes grants and creates communications materials for Green Dot Public Schools. more +more +more
I'm helping the Los Angeles Fire Department Foundation better brand itself. more +more +more
The Hart Centre sought me out to develop marketing materials for its new online relationship progam! more
My outreach strategy — and my leadership — marked a big turnaround for the ManKind Project of Los Angeles. before after
I interviewed leading arts philanthropists as part of a major capital campaign for United States Artists. more
Also for USA, I wrote speeches and fresh copy for its year-end awards programs. more +more
I wrote a series of case studies for DISTINC, the brilliant Pasadena branding agency. more
Melcher Media needed me to write a proof-of-concept book for 3D software leader Autodesk. more
BSP, a Culver City brand strategy firm, hired me to write headlines and case studies for its new website. more
I worked closely with RealtyBee to create custom regional copy for the company's website. more
4word, my partnership with Blaed Spence, came up with the tagline and package copy for Dreyer's new line of Outshine Bars. more
4word collaborated with Sterling Brands New York to craft more Häagen-Dazs package romance copy. This time? Gelato! more
I wrote and edited the marketing copy for ManKind Project USA's first-ever online training program. more
4word helped create screen and marketing copy for OverNear, the social networking app. more
Executive trainer and career coach Debbie Robins trusted me to freshen up her copy-heavy website. more
Cartwheel, a fine art sales and services startup, needed a tagline and copy for its first website. more
DISTINC hired me to help develop fresh brand identity and web content for the Casting Society of America. more
I also wrote a series of "Thoughts" for DISTINC. more
With DISTINC, I helped The Broad Stage create new program, direct mail, and fundraising collateral. more +more +more +more
Also through DISTINC, I worked with LA's BEST to craft successful a end-of-year fundraising campaign. more
Pearlfisher, a New York design group, was looking for a naming convention for one of its clients. more
I wrote the leave-behind fundraising piece for MUSE/IQUE, a new orchestra. DISTINC made this happen! more